Idol Minds had been making video games for 20 years when it rebranded as Deck Nine in May. It's not just the studio's name that changed -- its entire mission refocused. Instead of working on titles like Cool Boarders 2001 and Pain, developers built a suite of storytelling tools ideal for crafting narrative-driven games. Deck Nine hired experienced writers and shopped itself around to major publishers, offering to take on emotionally complex projects with branching dialogue paths.
Game director Chris Floyd didn't expect much to come of these early meetings.
"And it was Square [Enix] that came back to us and said, 'What do you think about making the next game in the Life is Strange franchise?'" Floyd said. As fans of the series, developers were floored. And they were in.
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