Saturday, November 15, 2014

News::The Curious Case of Activisions Call of Duty Sales Press Releases

Before this year there has been an annual pattern of a Call of Duty sales press release within 1-4 days post launch. This year 11 days have passed post launch with no press release. 2011 -11/8/11 Call of Duty Modern Warfare 3 is released -(3 days later) 11/11/11 Call of Duty: Modern Warfare 3 Sets All-Time Record for the Biggest Entertainment Launch with More than $400 Million in North America and United Kingdom Sales Alone "biggest entertainment launch ever with an estimated sell-through of more than $400 million and more than 6.5 million units in North America and the United Kingdom alone in the first 24 hours of its release, according to Charttrack and retail customer sell-through information 2012 -11/12/12 Call of Duty Black Ops II is released -(4 days later) 11/16/12 Call Of Duty: Black Ops II Delivers More Than $500 Million In Worldwide Retail Sales In First 24 Hours Call of Duty: Black Ops II has achieved an estimated sell-through of more than $500 milli...



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